How did you attract/address your audience?

We knew who our audience were before we began filming, through the use of research, both similar films and asking several people our questionnaire.  By researching both of these it allowed us to shape what our final product would become. This also allowed for us to plan our storyboard extensively and therefore improve our final product. Without our research it would be incredibly hard for us to attract and address our audience. We addressed our audience by using members of our audience for our opening, allowing our audience to relate to them. This allows the audience to feel connected to the film and increases the level of immersion. I felt that we addressed and attracted our audience well, using the methods mentioned earlier. This should increase revenue for the film, as more people will want to see it, and those that do will recommend it to their friends and family.