I believe that our media product would be distributed by a very large media institution, such as the likes of 20th Century Fox as they distribute a lot of low risk films that do little to challenge the forms and conventions of their genre. The film could be distributed both through Cinemas, DVD and Fox's TV channels, allowing them to show it earlier than other channels. By doing this the film gets a distributor and Fox get the rights to show the film early. In the past Fox have distributed several low risk films, and we ensured our film would fit the target audience that Fox caters to with these films. I also believe that Fox are an ideal media institution to distribute my product because they already cater for the audience of our film in almost every type of media. This means they have an existing understanding of our audience and this would help when advertising the film. However there are other means of distribution aside from cinema and DVD, an ever growing and popular means of distribution of video products is the internet, with several video hosting sites such as youtube. This would be difficult to obtain a profit from however, as main revenue would have to be devised through online advertising and could lead to the film losing money. Whilst not very plausible for large films, internet distribution is perfect for low budget films, and rising directors to portfolio their work.
Minimal evaluation
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